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29.08.2025
Review of the book "Online Reputation Management" - Nikita Prokhorov. Dmitry Sidorin. About working with online reputation
When you pick up the book "Online Reputation Management" by Nikita Prokhorov and Dmitry Sidorin, it's like putting on a …
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29.08.2025
Review of the book "Blue Ocean Strategy. How to Find or Create a Market Free from Other Players" - W. Chan Kim, Renée Mauborgne.
The book "Blue Ocean Strategy" is not just another marketing box with worn-out advice, but a real icebreaker that breaks …
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29.08.2025
Review of the book "Marketing of Educational Services" by Evgeniya Kuzmina. About promotion in the field of education
Evgenia Kuzmina's book “Marketing of Educational Services” is not another collection of banalities about social networks and landing pages, but …
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29.08.2025
Review of the book "Marketing Arithmetic for Top Managers" - Igor Mann: a practical guide to strategic marketing for executives
"The Marketing Arithmetic for Top Managers" by Igor Mann is not just another collection of memorized axioms for bored managers, …
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29.08.2025
Review of the book "How to Sell an Elephant or 51 Techniques for Closing a Deal" - Asya Barysheva: a practical guide to sales
From the first pages of the book "How to Sell an Elephant, or 51 Techniques for Closing a Deal" Asya …
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29.08.2025
Review of the book «Creative Marketing. How to stand out from the competition and create viral campaigns» — Andrey Milliardov
Reviewing Andrei Miliardov's work, you catch yourself thinking: this is it - a guide for those who don't glaze over …
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